When I saw this video Webinar on Search Engine Optimization (SEO), I thought it was just too good not to make it available to my readers. So, here it is! Search Engine Optimization is a critical component to small business websites. Why? A properly SEO’d small business website translates to free organic traffic to a small business website; and traffic means visitors which translates to sales.
But first, let me quickly review the difference between Sponsored or Paid Search and Organic or Free Search. The following picture depicts the difference between the two.
This Webinar on Search Engine Optimization focuses exclusively on Organic or Free Search.
This Webinar is just over 50 minutes long, but well worth the time if you have a small business website. It’s provided by Rueben Yau, the Search Manager at Manta. In this Webinar you will learn the basics of Search Engine Optimization. You will learn: what SEO is and what it isn’t; how to incorporate it into your small business website;and, how to get your website found by the major search engines.